There’s more than meets the eye at the box office this weekend. Paramount and Hasbro’s “Transformers One,” the franchise’s first fully animated film since 1986, has made $3.36 million in Thursday previews at the box office.

Refresh for more… Paramount Animation and Hasbro Entertainment ‘s Transformers One, the first animated Transformers movie in close to forty years, looks to liven up the mid-September box office with a domestic start in the low $30Ms with potential for upside.

Transformers One is bracing itself for a lower-than-expected opening weekend after a disappointing start at the domestic box office. The film was