Increase visibility: Books open doors to media appearances, speaking engagements, and other brand-building opportunities. Create a marketing asset: Your book becomes a valuable tool for lead ...

Here are 10 books (and quotes) worthy of being in your carry-on for any of your summer travels that teach us about building a strong, memorable personal brand. 1. Becoming by Michelle Obama ...

A 20-year-old student leveraged AI-generated eBooks and strategic marketing to build a million-dollar business, offering ...

At this point in the book, I found it helpful to flip back ... ON BRAND provides no shortage of rationale for why it’s critical to build your own brand and how to do it in acceptable ways.

The sleek and sexy eye artwork, however, marked a departure – and the soft launch of a newly-revamped “Brand Melania ... to ...

A new book on Nike, published by Phaidon ... While this has long been the case at Nike, the success of its brand building has come through an ability to foster connection through emotive storytelling.

Building a successful business demands more than a great idea—it requires passion, strategic planning, and adaptability. By setting clear goals, understanding your market, and developing a strong ...

Global communications strategist and author of the new book “7 Rules of Self-Reliance,” Maha Abouelenein joins The Post's Jonathan Capehart to discuss practical advice on how individuals can ...

Assouline latest, Fifth Avenue, makes for the perfect holiday present this year. The luxurious book follows the history of ...

Creators can build a media kit for brands highlighting ... The company takes 5% in payment fees if a brand books a partnership with a creator through their storefront. The company is launching ...

With a new book, Hollywood’s favorite garden-centered company has ambitions beyond its tomato-scented candles.