Learn how to build your own brand from scratch and create a compelling and memorable brand identity that resonates with your target audience.

In a world where consumers are more open to switching brands, creator-first marketing can help build lasting brand equity.

The festival will also feature the Tuoi Tre Start-Up Award 2024 roundtable, 'Building a Brand from Scratch,' and a gala event ...

As the middle class continues to grow in Bangladesh, franchising is expected to play a crucial role in the retail landscape of Bangladesh. However, financing, supply chain management challenges and fi ...

Aradale Lunatic Asylum is allegedly the most haunted site in Australia – a location renowned for cruelty and misery. In this edited extract from JAMES PHELPS ’ new book Australian Ghost Stories, the ...

It doesn’t matter if you’re rebranding a business or starting from scratch — you should always take the time to design a logo that fits your brand voice and identity. Consider the following tips: Few ...

At its core, brand building isn’t just about clever ads or catchy slogans To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute.

On October 24th, The Globe and Mail hosted a virtual webcast which delved into exploring the concept of building your personal brand at work. This event highlighted the importance of how you ...

You can build your new home perched atop a tree or build a brand-new tree from scratch. Getting the base right is essential in the construction of your Minecraft treehouse, whether you want a tree ...

The iconic Binns building in Darlington has been bought by a new owner after months on the market, The Northern Echo can reveal. An unknown buyer has swooped in on the historic building on High ...

By Keith Barry It’s rare for a major car company to launch a new brand from scratch, but that’s what happened when the Volkswagen Group officially debuted the first vehicles from Scout Motors.

Scout says it will start building the Traveler and Terra in late ... that would eventually come to dominate our roads. The brand went bust in 1980 — but now, it’s back, and it’s all-electric.