Google VP and Head of Research Yossi Matias said learning to code remains 'as important as ever' despite a changing tech ...

Learn how to promote your business in 25 ways and drive more sales, complete with examples and resources to get started ...

In this article, I'll share more about the underrated value of content marketing and how you can leverage its power for brand ...

Search retargeting allows you to serve ads to members of your target audience who have a demonstrated interest in the product ...

Digital marketing relies heavily on understanding the unique interests of the audience. In this regard, Google Trends is a ...

Google’s new brand guidelines settings for Performance Max campaigns allow advertisers to customize branding elements like logos and colors.

With Google’s adtech antitrust trial, the future of paid search hangs in the balance. Here’s what it means for PPC marketers and advertisers.

The AI search providers offer a pretty compelling user interface. What will win in the new content discovery world?

By strategically incorporating video into your marketing plan, you can engage your audience, increase your online visibility and drive more sales.

Having an optimized website is crucial for providing a great user experience, driving more traffic, and boosting conversions.

With these changes, content is becoming more commoditized, while owning a direct audience is becoming a unique differentiator. Publishers who prioritize direct relationships over just pumping out ...

Vineet Singh, Head of Brand Marketing at Pocket FM, outlines how brands can blend data with local insights to select the best ...