A look at key challenges small business owners are facing this holiday season, with practical marketing strategies to help ...

Expert advice to help small-business owners engage new customers, boost profits, and retain the best talent — all while squeezing the most from their marketing budgets. Small-business owners ...

Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy, according to a recent report from Infusionsoft. Some 62% of small businesses surveyed cite ...

For a small marketing team, prioritize high-impact activities that align with your core business goals. Identify key channels where your audience is most active and invest there. It’s better to ...

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Every successful company needs a well-thought-out business ... All marketing guidelines will circle back to the four P's: ...

There are some things small business owners should keep in mind when marketing themselves for the big holiday shopping ...

QUESTION: My business is affected by seasonal trends. Can you provide some ideas for marketing my business during the ...

Local business leader and marketing expert Dona Atkinson Bonnett has launched her book, 50 Marketing Tips for Your Small ...

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TikTok is key to helping South African small businesses reach a vast audience and thriving in a competitive market.